1980s Nintendo, not Nintendo right now.
Politics and video games have about as much in common as chocolate and beef steak, but every so often they collide.
The Japanese Prime Minister, Shinzo Abe thinks the country can learn from Nintendo. He believes that despite Nintendo not doing as well as they have been in the past, Nintendo can be a positive role model for the country’s economy.
The example Shinzo Abe uses is how Nintendo evolved and changed its business as its hanafuda card business shrunk. “Over there, they made hanafuda cards, but gradually the people playing hanafuda decreased. However, that company called Nintendo makes hanafuda cards and whatnot, and I believe that only by doing that, it wasn’t able to protect hanafuda”.
Nintendo then moved into video games. “And at the same time, it is keeping the traditional hanafuda cards. For sure, I think this is something that we can learn from.”
So the example is a little old, but still relevant today with Nintendo’s experiments into its ‘quality of life’ platform. Just perhaps Mr Abe didn’t get a chance to look at their financial results lately.
Source: Kotaku
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