Electronic Arts are playing catch up as more and more people pick up a Wii and leave the PS3 on the shelves. Bloomberg is reporting that EA and other developers are scrambling to the Wii. ""Companies are backtracking"" said Anthony Gikas, an analyst a...
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For example the team who created The Godfather Blackhand Edition did so in under 8 months as EA realized 3.6 million Wii owners will want new games and since many other developers such as Take Two who currently have no games but are planning 3 for this year they realized they better do it sooner rather then later. Activision who have 5 titles on the Wii so far are planning another 6 for the year. Ubisoft however were one of the only major third parties to place a bet and put their full support behind the Wii. Now after Ubisofts sales have increased 27% last December Ubisoft vice president of marketing Tony Key says “”It’s not really a bet anymore””
Source: Bloomberg
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